Elke is Vice President, eCommerce Sales and Omni at Aritzia, one of North America’s leading multi-channel retailers. In her role, Elke is responsible for accelerating global eCommerce sales and building the digital and omni-channel infrastructure to scale and grow the business. Prior to this, Elke was the Head of Finance for the Retail division, leading strategic initiatives in operations, people, and analytics in addition to financial planning and management.
Elke holds a Bachelors Degree in Political Science and English from The University of British Columbia, and is a designated Chartered Accountant (CPA, CA) in Canada. Elke has also served as a board member for Progressive Housing Society, a non-profit organization that provides support services to adults living with mental health issues or facing homelessness in the Burnaby area.